“Walla” is a strangely named job for actors who provide background noises in movies and TV shows. Imagine a scene where two actors are sitting down and talking with each other. The background extras are instructed to walk around silently so the two actor’s dialogue can be heard and recorded on a clean track. Once the scene is ready for editing, it is projected on a screen in a specially designed recording studio so the background voices can be added. The “Walla” actors watch the screen and record voices for those extras moving around in the scene. Movie magic!

Rebecca Lord is the Chief Marketing Officer at John Casablancas Modeling and Career Centers, where she leads strategic marketing to grow brand visibility. With over a decade in copywriting, social media, and ROI-driven campaigns – plus 14 years as a freelance copywriter and designer – she specializes in messaging that resonates and delivers results. She’s based in Greater St. Louis.


