The winter’s cold temperatures and warm rooms will dry your skin out. Follow these simple tips to keep your skin looking healthy:
- Use creamy facial cleanser designed for your skin type. Soaps are too drying!
- Change moisturizers! Switch to a heavier emollient moisturizer. Apply first thing after washing your face in the morning and before you go to bed at night.
- Use a hydrating mist before applying your moisturizer (locks in the moisture) and throughout the day.
- Generously apply lip balm throughout the day. If you wear lipstick, make sure it’s a creamy lipstick. Avoid licking your lips because it draws the moisture out of your lips.
- Gently exfoliate your face once a week.
- Use a cold water humidifier in your home. At the very least, use one in your bedroom.

Rebecca Lord is the Chief Marketing Officer at John Casablancas Modeling and Career Centers, where she leads strategic marketing to grow brand visibility. With over a decade in copywriting, social media, and ROI-driven campaigns – plus 14 years as a freelance copywriter and designer – she specializes in messaging that resonates and delivers results. She’s based in Greater St. Louis.


