Category Archives: Keys to Success

The Secrets of the Elevator Pitch

Posted on October 23, 2017 by John Casablancas

Mission Statement. Vision. Elevator Pitch. These three terms are all synonymous but change based on the industry you work in. It is a short, succinct description of who you are, what you stand for and what you see as your … Continue reading →

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Growing Social Media

Posted on September 5, 2017 by John Casablancas

A huge portion of one’s presence these days in online through social media sites, like Twitter and Instagram. However, achieving fame through said outlets is a long practice in determination and dedication to growing your community. With time and effort, … Continue reading →

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Signing with an Agency

Posted on January 23, 2017 by John Casablancas

Agencies are passports to regular, scheduled work. They hook you up with professionals that know both how to market your talent as well as how to secure gigs in the modeling and acting world. When you’re ready to be picked … Continue reading →

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Mastering the Callback

Posted on January 16, 2017 by John Casablancas

What is a callback? In any performing art, there are auditions. These are where you put your best foot forward in the hopes of interesting the project leaders enough to hire you. When they end up liking more than one … Continue reading →

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Strong Resolutions

Posted on January 3, 2017 by John Casablancas

As the new year begins, so, too, does our focus on reflecting over the past year coupled with preparing for the new year. As you face down the end of 2016 giving way to the opportunity of 2017, don’t take … Continue reading →

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First Impressions And Your Image

Posted on May 2, 2016 by John Casablancas

No doubt you’ve heard that you only have ONE CHANCE to make a great, first impression! Did you know that 90% of that impression is based on how you are dressed? In some cases, it may not be fair but … Continue reading →

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Are You Listening???

Posted on April 18, 2016 by John Casablancas

Opportunities can be lost because an individual does not understand the importance of careful listening and proper follow-up! The modeling and acting industry is highly competitive with thousands of individuals vying for that ‘once in a lifetime’ opportunity. Often times, an … Continue reading →

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Why Eye Contact Is So Important

Posted on October 5, 2015 by John Casablancas

Making eye contact can mean many different things, in different countries or cultures, depending on the setting and the people locking eyes! In Western countries like the United States, making eye contact means respect, interest, appreciation and understanding that many … Continue reading →

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Why Is A “Thank You” Important?

Posted on June 15, 2015 by John Casablancas

Our fast paced world has impacted our social graces (not in a good way) and we live in a world of consumerism so we take a lot for granted! We should always say thank you when someone does something for … Continue reading →

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What is an “Elevator Pitch”?

Posted on March 9, 2015 by John Casablancas

It is a brief description you would use to describe yourself in the time you could ride on an elevator with someone. It’s a 30 second verbal commercial about YOU that includes: What Is Your Name? What Do You Do? … Continue reading →

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